Meaning of the Logo
The True Meaning of the RealTrust Logo
In whom or in what do you place your trust or truly believe in for financial security? The government, the dollar, the stock market, the banks, real estate, hedge funds, gold, your horoscope...? There's no telling what the various investment markets may bear from one day to the next. We've witnessed substantial increases in the prices of equities of late, following a precipitous decline just a few short years ago. Predicting the future is risky business, particularly since we aren't even promised tomorrow.
At RealTrust, we don't pretend to know how best to invest, instead leave those decisions to our clients. It does seem wise, however, to spread out one's risk through a truly diversified portfolio. Hence, our emphasis on alternative investments, with or without being coupled with conventional Wall Street products.
There is one constant when it comes to providence and that One is our eternal Father in Heaven. The RealTrust logo incorporates the image of a tree planted by the waters and is inspired by Jeremiah 17:7-8 (NKJV):
"Blessed is the man who trusts in the LORD,
And whose hope is the LORD.
For he shall be like a tree planted by the waters,
Which spreads out its roots by the river,
And will not fear when heat comes;
But its leaf will be green,
And will not be anxious in the year of drought,
Nor will cease from yielding fruit."
By putting our faith, trust and hope in God's provision, like trees planted by and rooted in His river of life, we need not fear when presented with the vagaries of the investment markets (or confronting the heat of life's trials), or become anxious and wither during lean times when our investments (or regular income sources) aren't raining great returns upon us. Rather, our leaves will remain green (He will sustain us) and we will continue to yield fruit (be a blessing to others) because we are blessed of God in whom we place our real trust.